Despite its monumental impact on a company or product’s success and profitability, there is no formula to developing a successful marketing campaign. The most successful ads of all time have had the most diverse themes possible, ranging from silly humor and biting satire to pathos so well executed even the toughest people are reduced to tears. The product or service being peddled also seems to have little impact on how well the ads impact consumers or how memorable they are. Winners have included everything from car rental companies to hair coloring, beverages, fast food, brassieres, the diversity is astounding.
However, sometimes audiences don’t get the message, aren’t drawn to the product, or the strategy chosen turns out to be the wrong one. Other times, marketing experts simply miss the mark and mess things up. Just check out our list on the Top 10 Worst Marketing Campaigns Ever Produced and see just how bad some ads can be.
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