Logos don’t often tell us much about a company. They tend to be broad and rather generic looking in design, and you’d often have no idea what businesses the company in question is involved in based on their logos. Yet despite that, these logos come to identify companies to us, and quite surprisingly, may even come to mean something to us, if only because they are the prime identifiers of companies that could have many different and even powerful meanings to us. Insidermonkey experts made a article of People Are Still Doing Double-Takes At These Terrible Redesigned Logos.
Despite the power inherent in having an iconic brand and logo, some companies reach the point where they feel a change is needed. Whether it’s simply to show a fresh face to the world, to improve upon a design that may seem outdated or archaic, or to strive to embody noteworthy changes in a company’s business endeavors or philosophy in a new logo, it’s a big deal when a company makes a move to change its look. You can also check our list of 10 Most Profitable Companies in the World.
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