First things first – your startup needs a name! This may seem a silly and frivolous task, but it may be the most important decision you make. The name of your business has a tremendous impact on how customers and investors view you, and in today’s small world, it’s a world-wide decision. Please don’t send me any more business plans with TBD or NewCo in the title position. Insidermonkey experts made a list of 11 ways to come up with a cool catchy creative business name.
If you are still unsure of yourself after reading through the tips, you should know that there are many dedicated firms, like Igor and A Hundred Monkeys, that can relieve you of $1M of your hard-earned funds to come up with just the right appellation. Hmm. I wonder how much they spent on their own names? You can also check our list of 43 Good Names for Investment Companies: Use Our Generator.