Geico’s 5 Biggest Competitors

If you’re searching for Geico’s biggest competitors, which is an auto insurance company and the second largest auto insurer in the United States, you’ve come to the right place because we can tell you about them. Insider Monkey has an article with a list of Geico’s five biggest competitors. Let’s have a look on the article to find out about them.

Founded in 1936 by Sir Leo Goodwin Sr. and wife Lillian, the intent of the company was to provide direct insurance to federal government employees. Interestingly the founder had been an employee with its now competitor USAA which specializes in providing insurance to military personnel.


Since then the company has been able to make a mark in the industry and has also delved into other types of insurance other than auto insurance, like homeowners insurance and life insurance. The basic model was to tap the reliable government employees customer base which has a stream of customers with a stable income. To read more, please visit Geico's 5 Biggest Competitors.

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